Brief
Mojo offer an online space for men struggling with psychological erection issues. They came to us with a need to test ads optimised for Meta, with the aim to increase app downloads.
Solution
We worked with Mojo to create a bank of fresh social-first performance assets, testing ideas and learning from the results. Nusa created a social content campaign planning, shooting and editing three distinct concepts for Meta, up against the challenge of censorship around sexual themes.
- 6x Meta Ads (2x concepts, A & B tested hooks)
Results
- 32%+ thumbstop rate
“Working with Nusa has been a real pleasure. The team is very efficient. They have allowed us to significantly increase the pace at which we produce new creatives while at the same time setting a much higher standard for the quality of these creatives. Finally the feedback process is very smooth and the team is very collaborative.” - Julien Flandre, Head of Growth Marketing at Mojo
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“Working with Nusa has been a real pleasure. The team is very efficient. They have allowed us to significantly increase the pace at which we produce new creatives while at the same time setting a much higher standard for the quality of these creatives. Finally the feedback process is very smooth and the team is very collaborative.”
Julien Flandre
Head of Growth Marketing at Mojo
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